Steelwire
Your voice, loud and clear
Who We Are
We are trusted advisors who turn obstacles into opportunities. With experience at the highest levels of government and in the private sector, we know how to solve your biggest communications challenges and break through the noise.
We have seen it all. We’ve led war rooms for massive PR crises, run communications teams for publicly traded companies, and shaped the reputations of some of the biggest names in tech and finance. And we’ve dealt with the White House Press Corp.
Steelwire is just us. That means you get strategic counsel and hands-on execution from seasoned pros who have done this before.
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What We Do
Effective strategic communications —whether through storytelling or bet-the-company crises — hinges on crafting a compelling story and targeting the right audience. We make your message impactful, help you rise above the clutter, and lean on strong relationships to reach those who matter most.
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Your message shouldn’t be defined by the media, skeptics, or your competitors. But even when the message is right, the people who matter most might not hear you. Let us help break through the noise through powerful storytelling that reaches your audience.
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You're only as strong as your weakest link. We have an always-on, proactive approach to fortifying your personal and corporate brands, ensuring you have enough reputational goodwill in the bank to withstand unexpected shrapnel. Our goal is to turn every interaction into an opportunity for lasting success.
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We’ve lived through everything from Congressional hearings and Supreme Court decisions to class action lawsuits and a global pandemic that threatened an entire business model. Our head-on, offense-always approach to crisis management allows us to proactively shape the narrative, advancing a positive story while mitigating known risks.
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Today’s media landscape is intense. Every move is under the microscope, yet standing out is a challenge. Whether you need to tackle big issues or boost your profile, we've got you covered.
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For a technical founder, having a story that people can understand — and connect with emotionally — can be the difference between success and failure. Finding the right words about why your company matters is the only way to stand out to investors, customers, and top talent. Through the art of storytelling, we can help shape your narrative and inspire action, giving you the confidence that your message will resonate with anyone who can make a difference in your success.
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In today’s polarized environment, companies face heightened scrutiny on issues ranging from DEI initiatives and ESG commitments to navigating shifting regulatory landscapes and aligning with public expectations. With deep experience in both corporate and political arenas, we help private sector clients anticipate challenges, defuse political risks, and safeguard their reputation. Whether addressing culture war flashpoints, regulatory threats, or evolving stakeholder demands, we provide the expertise needed to thrive in this complex new reality.
Karine Jean-Pierre, White House Press Secretary
“Alexandra took the lead for our press team on the response to the Supreme Court overturning Roe v. Wade as well as the ensuing attacks on women’s fundamental rights. We’re going to miss her talent, her smarts, her sense of strategy, and work ethic.”
“Dana and Alexandra are two of the best in the game. They’ve helped me take Aescape from an unknown entity to an award-winning, internationally recognized startup in the span of six months. Beyond their brilliant strategic support, they’ve been true partners in every sense: quick to respond, available for impromptu gut-checks, and, perhaps most critically, calm, cool, and collected during our young company's more stressful times.”
Molly O’Connor, Director of Communications & Content at Aescape
“Dana is a person I turn to several times a week. She's a fantastic thought partner, is strategic and results-driven, and has a talent for crafting compelling narratives. Her ability to use storytelling as a strategic lever consistently delivers for our companies.”
Jon McNeill, Board of Directors at General Motors and lululemon
We work on issues that we care about.
From championing reproductive rights, to enabling families to access life-changing medicines, to spotlighting groundbreaking technologies that fight climate change, we partner with clients who are making the world a better place.
Whether it's crafting powerful narratives, navigating complex issues, or elevating leaders who inspire, our mission is to make a difference through our work.
STEELWIRE IS A REFERRAL-ONLY STRATEGIC COMMUNICATIONS FIRM AND, SUBSCRIBE TO OUR NEWSLETTER 'UNATTRIBUTED' FOR MODERN COMMUNICATIONS INSIGHTS